NOTE - Zomentum now has a native integration with HubSpot - see this article - which should be preferred over Zapier.

Zomentum connects with Hubspot using a third-party automation tool called Zapier. Zapier is an online automation tool that connects your apps and services. You can connect two or more apps to automate repetitive tasks without coding or relying on developers to build the integration.

Each Zapier workflow (Zapier) consists of a trigger and one or more actions. When you turn your Zap on, it will run the action steps every time the trigger event occurs.

With Zapier integration with Zomentum & Hubspot you can do the following things:

  1. From Hubspot to Zomentum

    1. Create a Client in Zomentum every time a Contact is created (or updated) in Hubspot

    2. Create an Opportunity in Zomentum every time a Deal is created (or updated) in Hubspot

    3. You can also create a Customer in Hubspot every time an Opportunity (or Client) is created in Zomentum.

  2. From Zomentum to Hubspot

    1. Create a Customer in Hubspot every time a Document is approved in Zomentum

    2. Create a Ticket in Hubspot every time a Document is approved in Zomentum


  1. You should have a zapier account

Step 1: Accept Zapier invitation:

  1. Go to the Settings page

  2. Select the Integrations tab

  3. Click on “Make a Zap” button under Zapier card

  4. A right drawer will open. Click “Go to Zapier” on the drawer

  5. A new tab will open where you “Accept Invite & build a Zap”

Step 2.1: Create a Zap in Zapier (for moving data from Hubspot to Zomentum)

A zapier workflow (Zap) has two components:

  • Trigger - When the workflow should trigger. Available triggers in Hubspot are

    • New company created

    • New contact created or updated

    • New contact added to a list

    • New deal created or updated

  • Action - What is the action that needs to be performed once the workflow triggers. Available actions in Zomentum:

    • Create a Client in Zomentum

    • Create a Client Contact in Zomentum

    • Create an opportunity in Zomentum

Below example will tell you how Contact from Hubspot to Zomentum whenever ‘Lifecycle stage’ changed to ‘Sales Qualified’ in Hubspot.

Configure the Trigger

  1. Once you accept the Invitation you will land in Zapier dashboard. Click on “Make a Zap” at the top right

  2. Choose an app → Hubspot 

  3. Choose an event → New Contact Property

  4. Choose Account → Connect your Hubspot account to Zapier

  5. Customize Contact → Choose Lifecycle stage property

  6. Test & Review (you will receive a sample data from your HubSpot account)

Configure a Filter (optional)

This is an optional step where filter out certain contacts if you want to and only push certain contacts to Zomentum. You can ignore this and go to the next step if you want to push all contacts from Hubspot to Zomentum

  1. Choose app → Filter by Zapier

  2. Only continue if → Select ‘Lifecycle Stage’ from first dropdown → Select ‘text contains’ from next dropdown → Enter ‘salesqualified’ in the third field

Configure the Action

  1. In the action section, Choose an app → Zomentum

  2. Choose the Zomentum account (Click on Add new account, if there is no Zomentum account in the dropdown)

  3. Choose an event→ Create a Client User

  4. Map Hubspot fields with the fields of Client User in Zomentum

  5. Turn the Zap on

Here is the video of the configuration